Home Feature Yucatán exploits its huge potential at the 2023 Tianguis Turístico

Yucatán exploits its huge potential at the 2023 Tianguis Turístico

by Magali Alvarez
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The state of Yucatan has been one of the most successful in terms of tourism and still has the potential to grow in terms of attracting tourists, affirmed Michelle Fridman Hirsch, Secretary of Tourism Promotion of the state.

Fridman Hirsch heads the Yucatecan delegation that will participate in the Tianguis Turístico to be held next week in Mexico City.

“There are three reasons that are making tourists, investors and new residents choose Yucatan. The first is safety, we are the safest state in the country and one of the safest destinations in the world. The second is the infrastructure, comfortable, diverse, extensive, which includes an ever-increasing connectivity,” he said.

“And the third is this diversity of products, color, gastronomy but also adventure tourism, almost 400 kilometers of paradisiacal beaches, we have more than six thousand cenotes, haciendas, archaeological zones, magical towns -there are already four of them-, colonial cities. we have an endless offer,” Fridman Hirsch pointed out.

As part of Yucatán’s presence, a food truck was installed in the heart of Colonia Condesa to offer cochinita pibil tacos, one of the star dishes of Yucatecan cuisine. The truck will travel to various points in Mexico City during the tourist tianguis.

In addition, a group of dancers will accompany the Yucatán delegation to showcase part of its culture; however, traditions are not the only thing the state has to offer.

“Yucatan has changed dramatically in the last 4 or 5 years headed by Governor Mauricio Vila and has greatly benefited the attraction of investment and tourism alike.

Of course, the ‘La Plancha’ project is coming, which is going to change Merida dramatically. Progreso has changed dramatically as well and that is why we have more and more cruise ships and more tourism on our shores.

“A lot of infrastructure and innovation has been done not only in the capital but in each of the six tourist regions. And we are happy that this reflects the historic and record numbers we are seeing,” said the Yucatan official.

The Mayan Train is a project that in addition to attracting tourism to Yucatan will serve to decongest the Cancun Airport.

Tourism represents 11.2 percent of the entity’s Gross Domestic Product and is expected to increase with the business appointments generated in the tourism tianguis.

TYT Newsroom

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