Chicago, Illinois, March 22, 2023.- Yucatan seeks to continue transforming tourism and attract more visitors with its participation in Routes Americas 2023, the world’s leading meeting of the aviation industry, which takes place March 21-23, to increase its connectivity and direct international frequencies, part of the strategies promoted by Governor Mauricio Vila Dosal to strengthen the local economy and benefit those who depend on this sector.
On Vila Dosal’s instructions, the head of the Secretariat of Tourism Development (SEFOTUR), Michelle Fridman Hirsch, will hold meetings to promote the state as a destination with great competitive advantages, so that more companies will include it in their future operations schedules before important representatives of the sector, especially brands that currently do not operate in the territory, such as Spirit, Delta, Porter, and Latam Airlines, among others.
“This meeting represents the opportunity to continue growing exponentially, allowing us to establish links and projects that result in a positive impact for the state, not only by attracting new routes and investors but also as a platform where we can show the world the great work that the private sector and the government have done together,” she said, accompanied by the Technical Secretary of the agency, Raul Paz Noriega.
During these days, executives from airports, airlines, and destinations in the Caribbean, North, Central, and South America, as well as others that operate transatlantically, mainly from the United States to Europe, will learn about the state’s natural, cultural and gastronomic attractions, its wide diversity of tourism products and safety, which position it as a global benchmark for development and innovation in this area.
Routes Americas is an efficient platform that allows, under one roof, to build relationships with a qualified audience of decision-makers on the development of air services and routes throughout the region, as well as to create recovery strategies, obtain exclusive information and discuss new market opportunities.
For this edition, prestigious speakers will give lectures with a global vision of the most pressing issues currently facing the industry, as well as an exclusive perspective on how the market has changed in recent years and what the future holds.
It was recalled, in this context, that 2022 was the year of Yucatan’s tourism and economic recovery, as it closed the year with a 200% growth in international air connectivity and 11 routes linking the region with the main cities in the country, making it one of the best-connected destinations in the Republic.
Likewise, it is expected that in 2023, more routes and takeoffs will be added to the offer of the place, so work continues on the expansion and modernization of the International Airport of Merida “Manuel Crescencio Rejon”, where the state government and Viva Aerobus have a new operational base or hub, which allows 3 ships to stay overnight and, thus, increases the connectivity of the region and opened about 600 jobs, direct and indirect.
It is worth mentioning that last February is considered the best in local history, in terms of passenger movement, since this terminal registered 280,991, a 53.7% growth compared to the similar period of 2022, which reflects the impulse of the zone that Vila Dosal is carrying out, in the most relevant markets of the orb; from January to that month, 585,196 travelers were transferred, the highest amount for the first two months of the year, with an accumulated advance of 56.5% compared to the previous year.
Yucatan is connected through 11 domestic routes to cities such as Mexico City, Guadalajara, Monterrey, Tuxtla Gutierrez, Veracruz, Villahermosa, Tijuana, Oaxaca, Toluca, Leon and Queretaro, as well as 8 international routes to Toronto, Canada; Houston, Miami, Dallas and Oakland, United States; Havana, Cuba, and Guatemala City and Flores, Guatemala.
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