MÉRIDA, Yucatán, (December 20, 2021).- The municipalities of Mérida and Benito Juárez (Cancún) signed the twinning letter of both cities, with the aim of working together to solve the challenges they face in the face of economic reactivation, tourism promotion, and exchange experiences and successful programs.
The municipal president of Benito Juárez, Quintana Roo, María Elena Lezama Espinosa, and the mayor of Mérida, Renán Barrera Concha, signed the respective letters, which will begin the work to advance this project that will promote the development of the municipalities.
In a solemn session of the Cabildo de Benito Juárez held yesterday, the mayor Renán Barrera Concha addressed a message to the councilors where he assured that the twinning with the municipality of Benito Juárez translates into an opportunity to generate a series of conditions typical of our cities, that have an impact on jobs, investment, public safety, health, tourism, among other social aspects.
“This allows us to strengthen our capacities and bet on greater development in our region, in our particular case, in the Southeast of Mexico, through joint actions that, as allies, place the necessary conditions so that our respective cities can exchange management and development models. ”, He expressed.
He pointed out that one of the characteristics that unite the southeast region is the cuisine and dishes, since it generates identity for us and, in the specific case of Mérida, Unesco designated it as a Creative City because it places creative gastronomic entrepreneurship activities in the center of your development strategy and that this would be one of the experiences that could be shared.
For his part, Lezama Espinosa assured that the relationship between both municipalities dates back a long time, especially in promoting both cities in the tourism sector.
“It is important that we work together as municipalities to advance in the development of our communities, create strategies that promote the reactivation of the economy, that we take advantage of our coincidences to exchange experiences,” she said.
She reported that these twinnings will encourage and promote existing exchanges between cities, support and promote the development of new forms of social, economic, academic, cultural, municipal, environmental, professional, technical, youth community programs to encourage both citizens to share their experiences in learning from each other and maintaining an active sister city commission for the benefit of both citizens.