Both platforms seek to have greater control to prevent their users from being saturated with news about the upcoming elections.
MEXICO CITY (Reforma) – Gradually, Facebook and Instagram users in Mexico will have greater control that will allow them to see fewer ads on electoral and political topics on these social networks, including the guidelines of candidates, parties, and political figures.
This tool joins other measures the company has implemented in the country ahead of the upcoming elections. Among those, the transparency tool for political and electoral ads and the Ads Library, which stores for seven years the information on who is responsible for them, how much was paid for them, and the audience to which they were directed.
To enable control over the election and political ads, users must visit the ad preferences under “Settings,” select “Add Topics,” and then choose “See Less” under the election and political category. This control may also be enabled in the settings options that will appear in these types of ads.
This launch is part of a global rollout to more than 90 countries, including Argentina, Chile, Colombia, and Ecuador in Latin America. It was first operated in 2020 in the United States.
“We’re giving people the power to decide what kind of ads they want to see on Facebook and Instagram through this tool, giving them more control over their experience on the platforms,” Marcos Tourinho, leader of the Latin America elections team at Facebook, explained in a statement.
“The feature stems from our conversations with users, activists, and organizations around the world, who expressed to us that people want to have more control over the display of ads about electoral processes and know more about who is posting such content.”
more recommended stories
15 Photos That Prove Mexico Is The Most Beautiful Place On Earth
MEXICO, (July 31, 2021).- From dense,.
Police operation in Cancun beaches leaves several detainees including children
Cancun, QuintanaRoo, (July 31, 2021).- Seven.
Yucatán will represent Mexico at the Venice Architecture Biennale
Mérida, Yucatán, (July 31, 2021).- A.
Expert explains how masking can reduce transmission of Delta variant
As the U.S. faces a surge.
Mexican Softball players apologize: “We had no intention of disrespecting our country”
MEXICO, (July 31, 2021).- Several players of the.
Cancun Red Cross serves more than 20 COVID-19 patients a day, mostly young
Cancun, Quintana Roo, (July 31, 2021).-.
In Campeche, there is concern about the circulation of counterfeit bills
CAMPECHE, (July 31, 2021) .- At.
The abandonment of senior citizens in Yucatán during the pandemic is evident, expert says
Mérida, Yucatán, (July 31, 2021).- The.
Mérida City Council firm in the fight against the effects of climate change
Mérida, Yucatán, (July 31, 2021) .-.
State police seize drugs during a search operation in southern Mérida
Mérida, Yucatán, (July 31, 2021).- As.