Ultimate Fan Vacations is a promotion that brought six players from the National Football League to Quintana Roo on Thursday March 12th to spend four days with football fans and the local community.
The idea is to reverse negative images of Mexico in the United States.
One of the activities this week has been the liberation of marine turtles, a practice that has been going on in the Riviera Maya for at least two decades. But this time there was representation from the Cleveland Browns, Chicago Bears, Oakland Raiders, Denver Broncos and San Francisco 49ers.
Players Caleb Haine, Nick Roach, Joey LaRocque, Miles Burris, Joel Dreessen and Vance McDonald mingled with other visitors in Cancún, including the 200 football fans who came with them, and joined in the turtle release event.
It is all part of a partnership that includes the tour company Ultimate Fan Vacations, the theme park Experiencias Xcaret and other tourism businesses.
Caleb Hanie, a founding partner of Ultimate Fan Vacations, says the players will be engaged in various activities with fans during the four days in a program that could be expanded.
“We even thought of future visits with athletes from hockey, basketball, and baseball from the professional leagues in North America.”
More football players will arrive for a second ultimate fan vacation in April.
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