In order to help consumers save more money, Canacome business chamber’s president Juan José Abrahan Daguer gives some advice to take advantage of the deals…
MERIDA — The excessive advertising of “El Buen Fin” (Black Friday in Mexico) and the fever to buy make many people acquire useless products. The promotion of monthly payments without interest is one of the main factors of indebtedness, says the leader of the Canacome, Juan José Abrahan Daguer.
- Identify the products you want to buy
No intelligent purchase is preceded by a spontaneous decision or ephemeral purchase desire that arose when you saw the product; that is impulsive buying, so it is very important to have a very clear idea of what you want to buy days before the purchase date.
- Assign a budget
Once you know what products you want to buy, assign a budget for each of them and start looking for offers that can help you not to spend all your cash. For example at Amazon it is common to receive discount codes to use in the same site when buying products, and several stores use cards to accumulate points that can help you to pay another one of your budgeted purchases without using your own money.
- Compare prices with other stores
There are already some digital tools to compare prices, and if you write down on Google the product you are looking for, it will show you the result of the article in different stores with their respective prices, but if you are searching for a very specific product it is better to make the comparison by consulting prices at other stores on your own.
- Assign one single credit card to make your purchases and verify the sites where you make transactions
It is going to be common that days before “El Buen Fin” or even during the time of the event, fraudulent emails will arrive to customers of different businesses that are going to request their banking information. For this reason it is important that it has the acronym https, which means that the information is Secure and encrypted.
- Follow social networks
Some online stores publish offers of technological or electronic products, which will allow you to compare prices and decide on the best purchase.
This year many important shops will participate, but the main online stores that sell technological products will be Amazon Mexico, Mercado Libre, Linio, Walmart, Soriana, Chedraui, Telmex, Telcel, AT & T, Best Buy and Ebay.
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